The New Wave of Saltwater Swimbaits for Big Stripers
Experience the power of the FishLab Tackle Paddle Tail

Versatile, capable of catching quantity and quality, and simple to use, paddle tail lures have been some of the hottest baits for stripers over the past several years.
The paddle tail isn’t anything new. It first caught fire among striper fishermen in the early 2000s, when “swim shad” swimbaits were first introduced. Considered classics today, swim shads continue to catch many stripers each season, but the latest evolution in the paddle-tail, the long, slender “sand-eel style” has been all the rage in recent years. This new wave of saltwater paddle tails, like the FishLab Mad Eel and Mack Attack Soft Swimbait, are fitted to jigheads with big eyes, gills, and other realistic flairs.

The magic of these lures lies, as you’d expect, in the tail. The big paddle sends vibrations through the water column. Catching fish on a paddle tail can be as simple as casting out and reeling just fast enough to get the paddle tail thumping. Of course, fishermen can use any number of more nuanced retrieves from lifting and dropping, to bottom-bouncing, and even burning them just below the surface and making a wake. Paddle tails have the versatility of a bucktail jig, without the delicate touch required to bring them alive. The best retrieve, in boats and from shore, seems to be casting out, letting the lure hit bottom, and beginning a slow, steady retrieve. Mix in some hops, drops, and pauses to help entice any following stripers to bite.
While swim shads have a molded internal weight that keeps the lures horizontal on the fall, baits like the FishLab Mad Eel fall nose down, forcing the tail to kick furiously as it drops. The jighead and the slender profile also makes it easier to keep the baits near the bottom, especially in fast current. This has made the sand-eel-style paddle tails a fast favorite of striper fishermen in the Cape Cod Canal and in boats.
The fish-catching action, ability to stay deep, and large profile means that paddle tails are big bass catchers, which is why a sharp, sturdy hook, like the specially designed hook on the FishLab Mad Eel, is essential to keeping bass pinned without bending out.

Introduced in 2019, the FishLab Mad Eel was designed by Mike Bennett, FishLab’s Product Development Manager to have an impressive swimming action and cover a great amount of water. In addition to the lively tail action, the baits have a heavy side-to-side rolling action for increased water displacement, attracting fish in low light, strong current, and stained water conditions. The ribbed belly design sends out even more vibration.
Each package of Mad Eels contains one head and two bodies and are available in three sizes and 7 colors:
- 7 inch, 2.25 ounce
- 7.5 inch, 3.5 ounce
- 8 inch, 5.25 ounce
- Black Ice
- Blue Ice
- Sandeel
- Pearl White
- Green Glow
- Blue Mackerel
- Green Mackerel
FishLab Tackle has taken this style of paddle tail further, taking the features that have made the sand-eel-style swimbaits a success and bulking up the profile to match larger baitfish, namely mackerel. The Mack Attack Soft paddle-tail swimbait features a realistic jighead and body, with small details like fins and finlets to help fool larger finicky fish.

The Mack Attack Soft Swimbait is designed to be fished in heavy current or deep-water with presentations like jigging or slow-trolling (like a mojo rig).
Available in three lengths and four colors, the Mack Attack features a heavy-duty jig hook that will hold up to the largest and hardest fighting fish out there.
- 6 1/2 inch / 5.5 oz
- 8 inch / 9 1/2 oz
- 10 inch / 16 oz
- Blue Mackerel
- Green Mackerel
- Purple Mackerel
- Silver/Black Mackerel
• For more information on FishLab tackle and products checkout fishlabtackle.com
41 on “The New Wave of Saltwater Swimbaits for Big Stripers”
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Paul Kruzona Looks like certain death to canal stripers!!!! (In the slot limit , you know what I mean!!)
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Gene Bates Nice Swimbaits
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Chris These lures look great! My brother picked up a 23 ft walk around and his commercial license.
I’d like to see what these do hitting a school off Chatham! -
Maurice wish I had these last spring.
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Brian Ex
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William Cox Would love to try these out!
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Fred Zivicky Love to try these for strippers when I’m up in Maine..
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Lou Fred there aren’t any Stripers up in Maine lol
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Brian Biedinger Love to try them off some of the bridges in New Jersey. ;))
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Laurie Forrest I would love to try these
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Brian Toia Can’t wait to try these
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shawn Sakaske nice set up
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Louis Agre Would like to use these in NJ
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Bryan Andrew Worked for me twice when nothing else worked, Mack swimbait
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Fred Jones Love to try these at the mouth of the Merrimack
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Bill Great tackle. You can just tell these bad boys work
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Bernard Matzen On long island by South shore looks like a great lure
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Jack c Thank you
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Ben Ginsberg Great to see these! Can’t wait for the fall.
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Sabin Piatek nice baits
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bill lawlor Will be in Maine in two weeks love to use some of these baits!
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Stephen Nice
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Grady Cormier Just started fishing recently and have a very limited lure collection. Very well may get these my 12 year old got me into the his and we love it!
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marc foley The science ,the multiple variable patterns and colors plus great looks make these lures very attractive.I think larger pedators would agree!
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James Frazier Can’t wait to try these out for stripers in the Ocean!
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David Hedden Love to try them.
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John Cebula I’ve used something similar for stripers, but these look much better.
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Paul Rege Love to try them down the cape..now!!! Let me know …
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Doug Brochu Awesome lures
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William AlKane Guys,
Stripers and strippers are two entirely different quarry!
Just sayin’! -
Lester Can’t comment on something I have not tryed
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Carmen V Dolise Sweet looking lures can’t wait to use them hope I win
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Carl Moberg look good send them my way i will field test them been hitting bass off the beach consistently on some other fine products!!!! Great year from the beach/river.
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Grady Cormier I am a kid that loves fishing at the canal and would love to try the lures there. I never catch anything hope I win these and my luck changes.
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A. Lewis Gotta Try these Bad Boys out..!!
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Lester Always willing to try something new
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Gene Bates Nice Bait
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Bill Are they good lures for stripper
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Fred Lilienkamp Bill, a good lure for a stripper would be a big roll of cash. Sorry – couldn’t resist. hee hee. Stripers are much cheaper – the 7 inch lure cost $10.95. Couldn’t catch a stripper at that price.
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Rudy Great looking lures, if I were a fish I’d hit it.
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Denise Saylor Looks like they could be the hottest lure yet
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